Indigo Advisory - Kaneka Subberwal

Consult - Indigo Advisory

Creativity Across Borders

Atypical in its conception, Indigo is a project born out of a passion for creativity. Indigo Advisory believes that every artist is a storyteller, and their artform is their story—each unique and distinct. Each artist undergoes a transformative journey with Indigo—a journey that empowers and uniquely positions them.

Backed by Art Select’s 15 years of extensive experience, Indigo Advisory offers end-to-end tailored art consultancy solutions for all those who are creative in their pursuit and passion. From strategy to design implementation, Indigo leverages its talent pool and uses the collective creative capabilities to assist artists in each stage of their creative endeavour and curate bespoke solutions for them .

“Education is the highest form of growth; the more you learn, the more you grow.”

– Kaneka Subberwal

Create & Communicate With Indigo Advisory

Effective communication plays an instrumental role in value creation for any brand, as it anchors the brand’s image and reputation. Indigo assists artists by identifying and understanding channels of communication and curating marketing strategies that create value for them.

Indigo nestles within itself a vast network of talented professionals distributed across the globe. It has positioned 100+ artists globally through its network of expert professionals and associates. These associates have a deep understanding of the art market and creative businesses, and have extensive experience in creating tailored campaigns for brands and personas.

Our Value Propositions

Social Relevance: Leverage the buoyancy of the social media platforms with Indigo. Indigo’s team of professionals and experts identify the right conversations for artists to be part of and create an artistic exhibition for them. These artistic expositions are unique, different, and tailored as per each artist’s creative goals.

Website Management: An artist’s website is a snapshot of his or her spectrum of creativity. Each artist is different, and each website is unique. Over the years, Indigo Advisory has assisted artists in creating these ideal snapshots of their work for better visibility, awareness, and reach.

Video Stories: Videos are one of the greatest tools invented to narrate stories. Indigo capitalises on state-of-the-art video tools and production values to narrate an artist’s story. These stories act as a kaleidoscope and capture and promote individual artistic values.

Being Search Engine Friendly: Art is content! In today’s world, content is driven by algorithms, and the right combinations of these algorithms make your content remain relevant and visible. Indigo leverages these algorithms to amplify an artist’s persona and promote his/her art.

Playing Friends with Google: Reach the right target audience and leverage the exposition for value creation. Indigo’s in-depth knowledge of the art and creative market helps artists and creators reach the right marketing audience.

Graphic Designing: A graphic designer has the power to replicate an idea into reality and plays an absolutely crucial role in building an artist’s brand or persona. Indigo Advisory houses the avant-garde of graphic designers that cover all bases, ranging from traditional artistic needs to marketing material for social media.

Brand Management: Brand strategies play an effective role since they encompass frameworks that need to be followed in case of changes in market patterns and consumer behaviour. A brand strategy is a key element of managing the reputation of a brand both offline and online.